This summer, we rolled out our Helpful Honda Ice Cream Truck to help SoCal residents beat the heat with a cool treat: free ice cream!

Starting July 13th, we stopped by various community activities, parks, sporting events, and concerts every week through Labor Day and treated locals with a tasty assortment of frozen sweets including big dippers, orange dreamsicles, fruit bars, ice cream sandwiches, and more! One park-goer in Los Angeles was thankful for some complimentary ice cream during a sweltering summer day, “On these hot days there’s nothing better than a free ice cream, thanks Honda.” At the Magic Castle, an employee was shocked and grateful we fulfilled his special request to visit him and his co-workers, “Thanks for choosing us. I never imagined you guys would actually show up. My co-workers think I’m a hero now!” 

So what’s next? We’ll be celebrating National Coffee Day on September 29th at select The Coffee Bean & Tea Leaf locations across SoCal and surprising residents with a complimentary drink of their choice! The fall season also comes with everyone’s favorite holiday, Helpful Hondaween! This October, the Guys in Blue will be celebrating at local pumpkin patches with FREE pumpkins and also bringing Hondaween celebrations to local children’s hospitals and organizations.

To learn more about how we’re helping in the community or to request a Random Act of Helpfulness, “Like” us on Facebook at, follow us on Twitter at @HelpfulHonda and on Instagram at @socalhondadealers.